Boost completion rates by using the right logic

Apply logic to your form and survey flows visually on the go to make them smarter and only ask your audience the right questions for optimal response.

🎯 Use right logic🤯 Create smart forms🚀 Boost completion rates

Branch Logic

Branch logic enables you to determine the appropriate follow-up questions for individual respondents, based on their previously given answers. With the various so-called culling modes, you can create just a simple follow-up question or even whole new tracks, and even loop through a follow-up for each selected answer.

Others might call it logic, logic flows, question logic and/or routing.

Example

Let's say you're running a sport shop that wants to gather some customer feedback about their products. In such a case you could start with asking if your respondent has bought anything at all. If not, you could ask why not. And, in case they did made a purchase, the next step is to determine which product(s) were purchased. And after that, for each purchased product you can loop trough a set of follow-up questions to get the right feedback.

Jump Logic

Jump logic enables you to have respondents skip certain parts of your form and jump to selected other points in it to bypass unnecessary parts. Such a jump might even be straight to the end of the form at once.

Others might call it logic, logic jumps and/or routing.

Example

In this use case we have a population screening regarding healthcare. We only want quality data, so we start with filtering respondents that didn't get any healthcare during the past year. We let that group jump to the end of the form immediately. And for all other respondents we include the desired questions, but also create some jumps to the right locations in the form; in this case based on the type of healthcare.

Pipe Logic

Pipe logic enables the use of any previously given answer for display in other questions to personalize the form for respondents (and boost completion rates). This works even when you're looping through the same question for multiple previously selected answers.

Others might call it piping, question piping, answer piping, recall information and/or merge codes.

Example

Imagine you're on IT support for your company. Employees can ask for support with a form that's focused on personal help. The form could start with gathering some personal information, so we know who’s asking for support. And we could use that input to give a short summary inside the form on the go. Next, the applicant can select multiple problems and for each problem point out what's wrong. We use the name of each selected problem in the follow-up.

Display Logic

Display logic lets you determine to show or hide upcoming questions, depending on previously given answers. This way, you can funnel respondents even more precisely.

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